Thursday, November 13, 2014

Why Companies Are Turning To Meditation And Yoga To Boost The Bottom Line

Mark Bertolini, CEO of Aetna says, "profit is not the goal, profit is the output of a mission driven organization that delivers a consistent product to their customers".  Mr Bertolini fuels this mantra with a personal yoga practice, and a company wide yoga offering.  And per the attached article Promega and others are doing the same thing...successfully boosting their bottom line with yoga and meditation.

http://www.huffingtonpost.com/2013/07/11/mindfulness-capitalism_n_3572952.html

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